Press Pillay Partners With Antonin .B To Bring Eco-Chic Luxury to North America
Antonin .B names Press Pillay its North American agency
Press Pillay, Toronto’s leading digital communications agency, has added Antonin .B, a Parisian eco-conscious luxury haircare brand, to its spring roster.
This spring, Antonin .B will appear in many top lifestyle magazines and blogs for its haircare products that are as good for the environment as they are for the individual. Each product is 100 percent derived from natural ingredients, and seek to enhance beauty by focusing on the health of the hair. Furthermore, their hero product, the Ceramides Enriched Desert Serum supports a social sustainability project in Burkina Faso that keeps local populations on their lands.
Antonin .B’s Caribbean roots and natural focus mesh perfectly with Press Pillay’s promise to work with brands that push for sustainability, equality and empathy. The latter’s core values also include giving back as well as the empowerment of the female entrepreneur community.
“Antonin B. represents everything Press Pillay stands for—sustainability, luxury, and of course, GIRL POWER," says founder Nesh Pillay. "In addition to representing the brand, I'll be using its products for many years to come."
“I was drawn to Press Pillay because of a very important value we share: supporting disadvantaged communities by giving back,” said Kendy Sencée, founder of Antonin .B. “Nesh strikes me as a person who sees people—not just names or brands—but people. It’s a lovely point of view to get your story told.”
You can stay updated with all things Press Pillay on our Instagram @presspillay.